Jessie Reyez Jam Session - Facebook Live

Project Overview

With Jameson, we put together an intimate jam session around the campire with Jessie Reyez, streamed exclusively to fans on Facebook Live.

Directed by:

Colin G Cooper

services

Full-Service Production

Post-Production

Metrics

Facebook + IG Reach: 696k (+51% from FY18)
Views: 358k (+ 409% from FY18)
VTR: 29.5% (+97% from FY18)
Impressions: 47.7m (+37% from projected)
Reach: 60% (+9% from projected)
Frequency: X.719 (+19% from projected)
Video Views: 2.67m

Assets

1x 15s promo asset - French
1x 15s promo asset - English
1x 30s promo asset
1x 30min Facebook live-stream (master asset)